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Light & Curiosity

Life is a metaphor for the mystery of magic, and the natural light that dances before us becomes the soul of what drives our passions and curiosity....

The photographic images that define the Fishpond brand are all created by Fishpond Founder and creative director, John Land Le Coq.  Consistent with the Fishpond brand (www.fishpondusa.com), the images are not specifically about the products he designs, but about the places the products can take an individual to experience the diversity of our planet.

For the past 30 years he has been shooting images around the world. Specializing in on location production, his assignments have taken him to over 70 countries on six continents. From some of the largest cities to the most remote jungles, he has successfully produced images for some of the largest corporations, ad agencies and creative professionals including Federal Express, UPS, DHL, Bank of America, Apple Computer. Microsoft. Levi's, Mitsubishi, Nissan, Hertz, Alamo, IBM, Hewlett Packard, Disney, Sprint...to name a few.

His studio and working environment is centered on a working ranch in the mountains of Colorado, which provides the inspiration and spiritual space to create, both photography and product design

More images can be viewed at